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Client

Nokia

Event

Work portfolio

Date

2010 – 2024

Venues and Suppliers

Global

Case study:

Nokia Work Portfolio

Event:

Disability Employment Australia Annual Conference 2024

Date:

June 2024

Venue:

Grand Hyatt Melbourne

Project Overview

In 2010, CW3’s Managing Director, Mark, found himself manning a registration desk at a large Genesys customer event in Melbourne. Unbeknownst to him, Genesys was owned by Alcatel-Lucent (now Nokia), an ever-shining name in the technology innovation and networking fields. After a quick chat with a very friendly marketing lady, Mark was off on a mission: print a roll-up banner for a workshop happening the next week in Sydney.

Spoiler alert: the banner printing was a smashing success! Since then, CW3 have enjoyed a fantastic collaboration with Nokia, working with the extremely talented and friendly Nokians from around the world on countless events, campaigns, demos, videos, exhibition booths, virtual events, software tools along with anything else the Nokia teams need help with.

    Project Results

    The CW3 team collaborates with the Nokia global team across event and marketing operations including: 

    • Customer events, workshops, analyst events and internal meetings and programs
    • Webinars, virtual events and live streams
    • Demo room creative design and installation
    • Public event sponsorship and exhibition booths
    • Branding of innovation labs and discovery centres
    • Campaigns, graphics, illustrations, retouching and animations
    • Photo shoots, video production, including storey boards, scripts, filming, languages and translations
    • Screen content and PPT, executive presentation branding
    • Websites, EventAPP, eDMs, Social Media assets
    • Developing purpose-built software tools
    • Use case and cases
    • Merchandise orders
    • Innovation lab design
    • Brandings and installation.

      Conclusion

      The CW3 team look forward to our continued partnership with Nokia’s event and marketing operations teams.

       

        Testimonials

        It’s been a crazy year 2024, with org restructures and you having to deal with now 3 BGs, and tight schedules and budgets …

        But you all have done an amazing job, and we couldn’t have done the many activities around APJ without you.

        Nokia APJ Marketing Team

        You guys are amazing… thank you so much for the support. It was a huge undertaking with lots of detail and you nailed it.

        Global Events Team

        well done and a dream coming true. The event achieved all I wanted for the Japan business, thanks for having it here in Tokyo this year. CSPs and partners well covered, excellent demonstrations with amazing amount of live demos, professional event management and great meetings with leaders and experts.

        Network Infrastructure Team

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